Originally designed to become the 1978 Charger, the radical frontal styling reminiscent of a Cord from the 30s scared Dodge’s management into hedging their bets and to continue the Charger while renaming the intended replacement the Magnum. The Magnum was an overwhelming success and the Charger was discontinued for 1979. In 1979, Dodge also released a 4-Dr version on the new R Body platform called the St. Regis. However, the oil embargo and gas shortages caused Dodge to drop the B Body platform for 1980 — and the Magnum was replaced by the smaller J Body Mirada.
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